10 Strategies to Delight Attendees' Senses at Your Event
Adding thoughtful touches that stimulate the senses can transform an event experience.
Toolkit
Great events are built on strategy, innovation, and the right resources. The Skift Meetings Toolkit is your go-to hub for best practices in managing meetings and events.
Start from scratch or sharpen your skills with hundreds of information-packed articles about meeting planning. All the tools you need in your everyday job, in one place, organized by category.
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Accessibility & Inclusion: Design events that are welcoming and accessible for all.
Budgeting & Cost Savings: Maximize impact while keeping costs in check.
Careers & Personal Development: Advance your career and professional skills.
Contracts & Duty of Care: Safeguard your events with smart risk management.
Event Technology: Stay ahead with the latest tools and innovations.
Ideas & Inspiration: Fresh concepts to elevate your events.
Logistics & Operations: Master the details for seamless execution.
Marketing & Promotions: Drive attendance and engagement with smart strategies.
On The Road: Travel tips tailored for event professionals.
Stay ahead with trusted expertise so you can build better meetings and events.
Experiential Event Marketing on a Budget: Creative Wins that Work
Experiential marketing is often associated with jaw-dropping installations, celebrity appearances, and multimillion-dollar budgets. But what if you’re a mid-sized brand, a destination marketing team, or an independent event producer with a fraction of that funding?
33 Cost-Cutting Tips from the Pros
Planners are searching for solutions to combat rising costs on F&B, transportation, labor, and other aspects of their events.
15 F&B Hacks Planners Can Use to Cut Costs
We went straight to the source, our meeting planner audience, for ways to shrink your F&B budget.
7 Wellness-Themed Gifting Ideas
If you’re including wellness activities or activations in your event, why not extend that theme into your gifting experiences and room amenities?
10 Tips for Managing a Mental Health Crisis at Your Meeting
Meetings can be a danger zone for people with mental health challenges. Here are some steps you can take to be prepared — and to intervene if you need to.
Sustainable and Diversity Sourcing Take Meeting Impact to the Next Level
Sourcing decisions have the power to influence social change and lessen meetings’ impact on the environment. For an increasing number of planners, that’s a top priority.
What Planners Need to Know About Celiac Disease
Celiac disease is one of the most misunderstood “dietary restrictions.” It’s essential to advocate for your attendees with the condition the same way you would for those with other extreme allergies, such as peanuts or shellfish.
4 Holistic Strategies to Make Events More Sustainable
The next phase of event sustainability looks beyond eco-friendly practices to consider impacts on the environment, local economies, and community well-being.
Seven Years Job Hunting: One Planner’s Tips for Staying Positive
Kim Thompson knows the value of resilience. It took her seven years to land her “dream job” at Kellogg — and through it all, she never lost hope.