Our Events

During the past three years, marketing teams have assumed a greater role in event management, and in turn events have taken an even more central role in marketing campaigns. Marketing teams have vast experience of the data-rich tracking that is available via digital channels — experience that is just as crucial for driving and measuring […]

The inaugural Skift Meetings Forum will bring together top-tier business events professionals and high-level suppliers against the backdrop of New York City. An “event-within-an-event,” the Skift Meetings Forum will be co-located with the Skift Global Forum, taking place between 26-28 September, renowned for its unvarnished discussions with tech titans, and business and hospitality leaders. All Skift Meetings […]

October 16, 2023 (part of Smart Monday programming) 2.30 pm PT Mandalay Bay Convention Center, Las Vegas The Skift Meetings Innovation Lab is an interactive event addressing key industry topics through facilitated peer-to-peer discussions. We gather each participant’s challenges before the event and compile the key topics worth discussing. At the event, we use the knowledge […]

The Destination Experience Summit is a groundbreaking virtual event dedicated to showcasing the transformative power of destinations in hosting extraordinary experiences and unforgettable meetings.  Destinations are essential partners for planners seeking to create unique and compelling meeting experiences. By exploring the latest trends, best practices, and success stories, this summit aims to inspire and empower […]

The third edition of our virtual summit focuses on uncovering what lies ahead for the meetings industry. Created for forward-thinking meeting professionals, it is brimming with expert insights, up-to-date predictions, and best practices from industry leaders. It features big thinking planners who are at the forefront of innovation, sharing how they are creating the future. […]

2023 is just around the corner. As we  look ahead, it’s natural to be concerned about the challenges we might face. With so many forces currently at play, identifying those potential challenges  is only half the battle. We also must find ways to prepare for those changes. Some of the unknowns we face are caused […]

The Skift Meetings Innovation Lab is an interactive and highly engaging half-day event designed by planners for planners. We explore each participant’s challenges and use the knowledge of peers in the room to uncover topical knowledge and experience that leads to tangible innovation. Our hand-picked event scientists will lead facilitated conversations that spur solutions and […]

Reimagining Event Experiences The way we’ve always done things may not be the best way of doing things. There’s no time like now to stop and reimagine what is possible.  Participant expectations have changed and technology has opened new possibilities. Now it’s up to event designers to break the molds and create dazzling event experiences. […]

You’ve definitely heard buzz about event data. There’s no shortage of talking heads that declare the virtue of “data-driven” anything and “data-driven” everything else. And yes, there’s a lot of value in all of it.  But there’s more to event data than simply collecting metrics about demo conversions, counting retweets, or tracking session attendees. It’s […]

As in-person events make a major comeback this year, many might be tempted to return to business as usual — but this strategy risks falling behind the competition at a time when attendees are increasingly selective about the events they attend in-person. It’s time to get smart about event design, and that means embracing the advantages and efficiencies that technology offers.