Skift Take
It's been a relatively quiet month for event tech. Still, there were some significant updates to the event tech landscape worth exploring.
Here’s a closer look at the biggest event technology news from February. It features an acquisition, a funding round, several leadership moves, as well as new products and partnerships.
Look back at the previous month’s round here, or follow our complete event tech business tracker here.
Mergers & Acquisitions
Revenue management system provider Duetto has acquired Germany-based MiceRate, a provider of dynamic pricing and online booking tools for meetings and event spaces.
Funding
The mobile software company Mobly announced a $2.5 Million Seed round of funding following a previous angel investment of $445,000. Mobly was founded in 2023 and has developed an event-agnostic lead capture app that automatically syncs with CRM or marketing automation platforms for immediate sales follow-up.
Leadership Moves
Event management company Bishop-McCann is investing in its event technology expertise. It has onboarded Todd Moritz as its new vice president of event technology, a new role for the company. The company wants to use Moritz’s expertise to introduce new technology solutions, including AI.
Exhibitor management platform FFAIR has hired Katie Whatley as its new chief marketing officer. Whately started her career at Reed Exhibitions and was most recently group head of marketing at Explori.
CloserStill Media has promoted Rakim Asher to head of digital & CRM. The company describes the promotion as evidence of its dedication to advancing digital transformation.
Products
Visual Hive has released a beta version of HiveClip, a cloud-based content creation and editing platform. The AI-powered platform promises video transcription for seamless editing, intuitive tools to curate content and quick exports in multiple formats.
Venue and event management provider Momentus Technologies introduced Prime. The new product is a venue management system for small to midsize venues. Its main focus is on enhancing efficiency, productivity and revenue generation.
Event management technology platform Stova announced BadgeNext. This simple, low-touch DIY badging solution is designed to simplify attendee check-in and badging for small to medium-sized events.
FCM Meetings & Events launched a venue-finding platform powered by Hubli. FCM Venue Finder includes over 200,000 spaces around the world for online booking. It also incorporates Hubli’s sustainability search capabilities as well as contracting and cost control features.
Features
Event management platform InEvent launched Photo Match AI. The new facial recognition tool for event photography lets users quickly search for specific individuals, group shots, and objects. This video explains how it works.
Event marketing platform RainFocus has introduced a new Salesforce app. The app links event attendee engagement insights with account, contact, and opportunity data in Salesforce Sales Cloud in real time.
Partnerships
RefTech and FFAIR have announced a strategic partnership. It will enable organizers to integrate the two platforms—RefTech’s event registration systems with FFAIR’s exhibitor management portal.
Photo credit: Rakib Bin Aziz / Unsplash
