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While meetings and events are a normal part of everyone’s private and professional life, some of us are privileged to make our living in this sector. For us there’s both an art and a science to meeting and event planning and the choice of location or venue is crucial as it will inform so much of the event’s identity and impact so much on its outcome.

Space... the final frontier. The truth is for most of us party planners and event professionals we look at space as the first frontier. Depending on what kind of space you have to work with, it can be challenging to actually create all the essential elements of movement and mood.

Tradeshows can bring big dollars and business to your organization if you select the right shows to attend, and have an overarching strategy while at the show. Some people fail miserably when they sign up for tradeshows, because they have no idea what their expectations and goals are. If planned out correctly, tradeshows are a perfect place to meet with vendors, sponsors, speakers, new prospects and referral sources for your organization. Below are a few helpful secrets to ensuring your tradeshow is a success.

By owning these items, you are sure to rock your next big event! What would you add to this list of things eventprofs should own?

Attend is an event management and engagement platform which enables event planners to streamline and manage the event process. Here is our review.

There is an old adage that says “You can lead a horse to water, but you cannot make him drink”. The equivalent saying for event planners might be “You can tell folks about your event, but you can’t make them buy.” There will always be people who show interest in your event, but do not actually buy a ticket and attend. It is true that you cannot convert every single registrant into an attendee, but you CAN drastically improve your event registration conversion rate by following these 3 steps:

Event planners are used to “Triple A” site selection: looking for accessibility, availability and affordability. But what do you look for when you want to host an event that prioritizes sustainability? The following blog post provides a few steps you can consider to integrate sustainability into hotel site selection.

Hotels played a vital role for decades as the first point of call for planners seeking a seamless, convenient location for their meetings and events needs. They provided, under one roof and with a single invoice, seamless access to large and small events spaces and offered ancillary elements such as AV, guest bedrooms and catering. It was an easy, comfortable, safe purchase but rarely did the venue element dazzle and delight attendees.