Ranking all-in-one event management platforms with many variables and permutations is no easy feat. However, Forrester tries anyway, and the results are worth a look.
All you need to know about the most significant investments, acquisitions, and strategic partnerships connected to the event industry. We disclose the companies involved, the numbers, the details, and more importantly, why it matters.
When sellers do business on a trade show floor without paying for the privilege to do so, it creates two issues: organizers miss out on revenue, and paying exhibitors feel cheated. A recent show put measures in place to stop this from happening.
Event tech platform Sarcon may have had good intentions when it created an unofficial networking app for industry’s biggest show, but it ended up confusing attendees and frustrating show organizers.
Event planners want better pricing, and service gaps are a challenge. Encore CEO Ben Erwin talked candidly at the Skift Meetings Forum about how the AV giant is addressing these issues.
Cvent’s blueprint goes beyond buzzwords. AI is improving efficiencies, and acquisitions are filling gaps as the company tries to stay ahead of shifting industry demands.