Articles tagged “event tech”

Andrew Pearson is the chief marketing officer at Webex Events (formerly Socio). Pearson is an experienced co-founder, sales specialist and marketer with an impressive track record of scaling SaaS companies,…

The perfect storm stirring in the event tech sector is pounding the virtual event tech world worst of all. Still, event tech leaders are confident of steady and sustainable long-term growth for virtual events.

Disruption and uncertainty in the business world brings new challenges for planners. Designing meetings that connect and transform people requires clear thinking and an unwavering focus on human needs.

During the lockdown, necessity became the mother of invention. Virtual replaced in-person events and in some cases, it is here to stay.

Event tech has been on a roller coaster ride since the start of the Covid pandemic. Now companies have to adapt to new realities and find their unique space in the market in order to survive and thrive.

The economic downturn is decimating the event tech sector hard, particularly virtual event tech platforms. This won't be the last round of layoffs as investors lose confidence in the sector.

When one of event tech’s largest providers makes the difficult decision to cut almost a third of its staff it sends shivers down the spine of everyone working in the sector.

Event tech has slumped lower than investors predicted. The delight of returning to in-person events is laden with a backlash towards virtual events. Nevertheless, event tech is here to stay and there are plenty of reasons to anticipate a recovery.

This highly anticipated return to in-person experiences in Austin, Texas, marks a return to a sense of relative normalcy for tech.