Articles tagged “event design”

Icebreakers are evolving from cheesy to strategic. Here’s how to use them with intent, create stronger connections, and drive participation across formats.

Ensure attendee wellbeing at summer outdoor events with tips on heat, hydration, accessibility, and real-time engagement.

Claus Raasted wants to disrupt the default settings of the meetings industry — one bold, low-stakes experiment at a time. His legacy goal? Make the world a little less afraid, and a lot more willing to try something new.

Informa’s $1.6 billion acquisition of Ascential was all about Cannes Lions and Money20/20. While the events drive significant revenues, Informa values the brands alone at more than half a billion dollars.

IMEX Head of Programming Tahira Endean lives and breathes creativity. So it makes perfect sense that she would dream up the idea of categorizing ‘joy’ as a KPI — and then write an entire book about it.

Panels can be a great way to include different points of view on the stage, if done well. But when they fall flat, they can be painful. Here are 20 tips that will help.

Planners put so much focus on the meeting experience that they sometimes overlook how much logistics have an impact on content.

The right theme can set the mood and elevate an event – but stay away from cliché.

Color is so much more than just one element of your decor. Here’s how to use it strategically to reflect an event’s theme or message.

New research from Swoogo reveals that organizations have yet to fully integrate event technologies, hampering their ability to prove ROI for their meetings and events.