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Conferences are undergoing a change brought on by the audience’s desire to be immersed in days of excitement. This event trend of “festivalization,” how festivals are redefining conferences and other…

Most people come to conventions for learning and networking. When either of those is lackluster, you’ll see a drop in attendance. Yet, maintaining top-notch education and innovative discourse can be difficult. That’s why many savvy conference planners are looking at the possibilities of leveraging local intellectual capital to create genuinely memorable conventions. Here’s how you can begin doing the same.

Mag-nificent is a tool for attendees to create branded event photos via an app and take away a magnet or printed photo as a souvenir. Here is our review.

Grub Stub is the web-based meal management system to manage catering more efficiently at your event. Here is our review.

From unbelievable event technology to a revitalized focus on personalized learning environments and attendees’ work/life balance, the future of event planning in 2020 looks bright. In this post, we discuss the digital world’s influence on attendees’ experiences, the next level of interactive learning, and forecasts for meeting and event technology.

Blerter is a communications and operations tool to help you deliver smoother, slicker and safer events. Here is our review.

Arguably, one of the hottest job areas today in the meetings and event industry is experiential marketing. Over the last few years, meeting and event companies have begun to focus on experiential marketing campaigns to create engaging, branded content to drive the audience-brand relationship.