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This content was created collaboratively by Tourism New Zealand and Skift’s branded content studio, SkiftX.

Bleisure travel is here to stay, so why not build meeting agendas with a balance of business and pleasure baked right in? We look to Budapest for four great ways to infuse an event schedule with cultural experiences of all kinds.

Sometimes, there’s no better way to get a firm grasp on industry best practices than to learn from case studies. Here are two Danish congresses that reveal the best ways to approach event legacies from beginning to end.

Convention centers may already be the top venue choice for many events, but they can be so much more than just the practical default option. Discover three ways to leverage your venue partnership for an unforgettable event experience.

In the face of dynamic trends, new technologies, and a generational shift, events industry careers are evolving at an unprecedented pace. Discover the future of event leadership and careers with…

Following six years of research, MeetDenmark has just released a new report with insights into the key ingredient for event legacy success: robust collaboration. Learn about the motivation behind this groundbreaking research, and discover some of the top findings that emerged.

In this video from the Skift Meetings Forum 2023, we hear from Lorne Edwards, chief sales officer for Visit Phoenix, about the evolving role of destination marketing organizations (DMOs) in connecting growth industry sectors and research expertise to event organizers, in turn uplifting the local community and driving global innovation.

Meeting planners are facing shorter lead times while also working to meet higher expectations on almost every front. Here are the strategies and tools that will help you source venues as efficiently as possible — without ever missing a beat.

In this video from the Skift Meetings Forum 2023, we hear from Glenn Stress, VP of global B2B events and programs for Marriott International, and Naomi Claire Crellin, founder and CEO of StoryCraft Labs, about how their six guiding principles for experience design in the meetings and events industry can help planners cut through the clutter to design more inclusive, immersive and playful events.

In this video from the Skift Meetings Forum 2023, we hear from senior vice president of convention sales and strategies at New Orleans & Company, Stephanie Turner, and chief commercial officer of the New Orleans Ernest N. Morial Convention Center, Tim Hemphill, about the role destination marketing organizations (DMOs) have to play in helping event planners meet their sustainability goals.

For meeting professionals looking to combine unique cultural experiences with access to cutting-edge innovation, Québec City may hold the answer.

In this video from the Skift Meetings Forum 2023, we hear from Colleen Birch, chief operating officer of the new Fontainebleau Las Vegas, about the changing definition of luxury in the hotel meeting experience. It’s no longer about just having a five-star property with glitzy amenities, but also about providing a personalized, curated, and intimate experience that aligns with attendee values.