Articles tagged “data”

With fewer association meetings overall, the latest ICCA report reveals which destinations are gaining or losing market share in this competitive landscape.

According to research from the Events Industry Council, exhibitors generate an average of 38 new leads from each event. But it’s not just numbers that matter: The best event technology offers a prized opportunity to gather first-party data, explore sentiment markers beyond surveys, and integrate event insights with CRM and marketing tech to superpower your event strategy going forward.

Discover the latest incentive travel trends and preferences for 2024, revealing what destinations and experiences truly motivate employees in 2024.

Extra security precautions were put in place at this year’s RIMS RISKWORLD conference in San Diego after an active shooter situation shut down the final day of the 2023 conference in Atlanta.

Getting into the mind of MCI Group CEO Sebastien Tondeur provides a compelling insight into the company's strategic direction and the evolving landscape of the events industry.

It is no surprise that meetings are getting larger, but what is surprising is that they have increased 25% from an average of 116 attendees to 145, according to newly released data from Knowland and Amadeus.

From pricing strategies and event frequency to experiential offerings and sustainability practices, Eventbrite's annual event trends forecasting guide offers a glimpse into the shifting focus of organizers and attendees.

From the latest AI advancements to hosting hybrid events in movie theaters, March did not disappoint when it comes to event tech news.

Maritz takes a closer look at new attendee behavior and shares insights on how to optimize revenue and attendance.

The latest research from Freeman digs into the current exhibitor mindset and what they're really looking for from events.