In the quest to navigate the event data deluge, the real challenge lies in separating insightful narratives from mere numbers. It's the human touch—crafting memorable experiences and compelling stories—that will ultimately define the success of events in the data-driven age.
Destinations
Tripadvisor Partners with Global Destination Sustainability Movement to Identify Sustainable Destinations
How can the travel industry create a more equitable platform for destinations leading the charge in sustainability? Tripadvisor and GDS-Index are taking a stab at solving this challenge.
Miguel Neves | 3 months ago
Podcast
Top 10 Skift Meetings Podcasts of 2023
The Event Manager Podcast produced by Skift Meetings hosts a wide array of industry leaders who share their insights into embracing the strategies that drive success while addressing the issues that shape the ever changing events landscape.
Refugio Garcia | 4 months ago
Business News
Shaking Up Event ROI Measurement
Vendelux's Event ROI Index is a bold attempt to inject scientific rigor into the often-ambiguous world of measuring event return on investment. While the initiative is commendable, the question persists: can an algorithm truly capture the ROI of a handshake?
Miguel Neves | 5 months ago