Atlantic City – A Budding Destination for Cannabis Events
An effort is underway to make Atlantic City a premier cannabis convention destination. There is talk of a cannabis campus that will grow, cultivate, and sell various forms of marijuana. Can weed do for AC what gambling could not?
IMEX Frankfurt Asks Attendees to Take Pledge on Sustainability
As the business events community gathers in Germany for the 20th anniversary of IMEX Frankfurt, not only is there a focus on reconnecting after being away for two years but on sustainability as well. IMEX asked all in attendance to take its People and Planet Pledge, consisting of four simple actions including choosing sustainable food […]
What Attendees Are Talking About at the Return of IMEX Frankfurt
Renewed energy from attendees and exhibitors fills the halls of Messe Frankfurt at IMEX Frankfurt. The annual worldwide exhibition for the global business events community gathers this week after a two-year Covid hiatus.
Touchless Activations at Tradeshows Here to Stay
Covid pushed society a decade ahead in terms of digitization, and many technologies are here to stay in the events and trade show industries, said Corbin Ball, a meetings technology expert, and owner of Corbin Ball & Co. However, even now that in-person events are back, health and safety remain a focus, with touchless technology taking […]
Doing Hybrid Events Right Is Hard: Top CES Official
“How do you effectively connect online attendees and bring them back into your event?” asked Sean Perkins, Vice President, Marketing, Consumer Technology Association (CTA), producer of CES, during Skift Meetings’ recent Event Tech Innovation Summit. The integration of offline and online events is the next step in the evolution of events, he said, adding that […]