Christina Green

Christina R. Green is a digital storyteller and writer for associations and businesses, including journals such as the Midwestern Society of Association Executive’s magazine and industry blogs. She’s a voracious reader but has been known to stop reading if there are too many exclamation points used.

Event Management

The Art of Speaker Selection. Who Does it Right?

Are you struggling with the magic sauce when it comes to speaker selection? These nine events can help give you some ideas on how to manage the process and how to make your ultimate selections that benefit you and your audience.
Christina Green | 7 years ago
Event Management

The Dynamics of Unique Value Proposition in Your Events

Are you tired of everything coming down to money when talking with prospective clients? Are you trying to figure out how to get them to see your value? Hint: it can’t be done in a sales pitch.
Christina Green | 7 years ago
Destinations

7 Steps to Customizing Your Venue Selection

Want to try a new way to connect with your attendees? Select a venue that reflects your organization’s mission. Here’s what you need to consider to connect your mission to your venue selection.
Christina Green | 7 years ago
Event Management

15 Ways to Tailor Event Education to Your Audience

Personalization is essential to a successful event. It’s quickly becoming an attendee expectation. But how do you personalize learning outside of tracks in a way that scales?
Christina Green | 7 years ago
Event Management

6 Things To Do When You Inherit a Struggling Event

Inheriting a struggling event is a challenge or a burden depending on your attitude. But with a couple of steps you can launch a much different, more successful happening.
Christina Green | 7 years ago
Event Management

10 Tips for Working with a Difficult Venue

Are your dreams of the perfect venue being dashed by the venue staff? Are you questioning your ability to pull off a successful event because of them? Worry no longer. We have some tips to help you smooth over any problems with a difficult venue.
Christina Green | 7 years ago
Inspiration

The Event Planner’s Guide to Experiential Marketing

What are the key components of a successful experiential marketing campaign and how can event planners use live brand marketing to its full advantage without it costing the earth?  
Christina Green | 7 years ago
Event Management

9 Ways You Should Never Announce Your Event

Announcing an event, or making a big product announcement, opens you up to all sorts of mishaps. Preparation really is the best medicine. Try these ideas to cut down on the likelihood of something going terribly wrong at your event.
Christina Green | 7 years ago