Angela Tupper

Angela Tupper is the former branded content editor for Skift Meetings. She currently works as a freelance writer, editor, and brand strategist specializing in B2B content.

Cvent Vendor Marketplace [Review]

Cvent Vendor Marketplace pulls a searchable vendor database with project management tools into one integrated platform. It can be used on its own or alongside any of Cvent’s other event management tools, including its venue sourcing tool, the Cvent Supplier Network.

Event Data Is a Goldmine, But Planners Can’t Do It Alone

With inflation rising and competition for attendee attention heating up, event organizers can't afford to miss the mark. A solid event strategy is now more necessary than ever, and the surest way to get there is by learning from event data. How do you figure out which data will deliver real value? That's where the right guidance can be vital. Here are 11 expert tips that will empower you to leverage event analytics at every stage in the planning process.

Attention Meeting Planners: Instant Booking Is Finally Here

Most industry players still insist that business meetings are too complex for instant booking to be a realistic option. Thanks to platforms like Groups360 working together with major hotel brands, those old assumptions are quickly becoming outdated. Instant booking and streamlined RFPs are finally here, and the tools are only going to get better. Find out what’s possible today, and what’s coming soon.