The event tech market is shrinking even as its capabilities expand, with every AI integration raising the bar for what planners expect out of the tools.
Ranking all-in-one event management platforms with many variables and permutations is no easy feat. However, Forrester tries anyway, and the results are worth a look.
Sales kickoffs (SKOs) start the engine for a productive year. Securing the right technology partner can ensure they reach their maximum potential and drive growth.
Networking is too important to an event’s success to leave to chance. Working with the right technology and partners can generate connections that demonstrate the value a meeting or event provides attendees.
According to research from the Events Industry Council, exhibitors generate an average of 38 new leads from each event. But it’s not just numbers that matter: The best event technology offers a prized opportunity to gather first-party data, explore sentiment markers beyond surveys, and integrate event insights with CRM and marketing tech to superpower your event strategy going forward.