Minimizing the carbon footprint of a 12,000-attendee trade show requires long-term supplier partnerships and a willingness to deal with challenges at all levels.
Creating fully carbon-neutral trade shows may still be a mirage, but exhibitors wanting to cut their carbon emissions can now realistically do so. Here is one example of how to be a green exhibitor.
The UN-backed Race to Zero campaign has updated its inclusion criteria to ensure members reduce and ultimately end all support for unabated fossil fuels. With organizations setting ambitious carbon reduction targets for their business travel and the purchasing of goods and services, there could be a significant impact on events.