Some incentive winners and their partners are less keen on traveling. A trifecta of anti-DEI sentiment, new government policies, and fear of flying is to blame.
Skift Meetings' upcoming incentive report, which will be released in August, reveals an industry that remains resilient and innovative as it is forced to continuously change and evolve.
The Incentive Research Foundation’s annual gathering spotlighted industry-defining trends, emphasizing that research is crucial as incentive travel faces major shifts ahead.
Is the definition of an incentive trip — an experience that attendees could not create on their own — still valid, when anyone who can afford it can buy a bucket list experience?
The direct sales industry has come a long way from the early days of Mary Kay’s pink Cadillacs. Today’s incentive programs are family-friendly, geared toward Millennials and Gen Zers, and compete directly with retail.
For its 30th Birthday Celebration, Amway's 16,000 delegates will use a total of 32,000 room nights, dine in 50 different restaurants, and visit dozens of local attractions throughout the month of April.
Orchestrating a last-minute change of a destination requires an enormous team effort. Here’s how Creative Group made it happen for Atlantic Packaging’s annual sales incentive trip.