Articles tagged “#eventdata”

An events industry lobbying campaign hopes to add ‘Events Services’ to the NAICS small business classification system. Here's why it should matter to you.

If your post-event surveys always result in generic responses, the first place to start is with the questions. Why not ask attendees how the event really made them feel?

In the quest to navigate the event data deluge, the real challenge lies in separating insightful narratives from mere numbers. It's the human touch—crafting memorable experiences and compelling stories—that will ultimately define the success of events in the data-driven age.

Super Bowl LVIII will take place on February 11 in Las Vegas, with sustainability as a top priority for hosts and organizers.

This comprehensive collection of statistics on the meetings industry will empower your conversations about the value of business events.