Articles tagged “destination marketing”

Destinations

Celebrating Motor City’s Resurgence

The past and present intermingle in Michigan’s largest city. Detroit is synonymous with both Motown and vehicle manufacturing. It's the US’s first and only UNESCO ‘City of Design’, and its ornate buildings are a reminder of its former prosperity.
Podcast

Breaking Barriers and Paving the Way

Julie Coker, CEO and President of the San Diego Tourism Authority, discusses community; mentorship; destination boycotts; and diversity, equity and inclusion.
Destinations

Australia Wants to Revive Business Events Pipeline

Australia is looking to quickly rebuild its pipeline of international events following the disruption caused by the Covid pandemic. Hosting the region's industry trade show and relaunching an iconic destination showcase event is a sign that Australia means business.
Event Design

How C2 Delivers Value Through Creative Sponsor Activations

Montreal’s image as a creative hub owes a lot to C2. The iconic business event plays a key role attracting investment to the city and creative sponsor activations are an important part of how it delivers value.
Destinations

Sports Events Winning Big for Philly

How consummate teamwork and collaboration attract major sporting events year after year, creating major economic benefits, tourism spending, brand appeal, and lasting legacies.
Destinations

Providence Secures New Funds to Support Events

As Providence taps into funding from its newly approved tourism improvement district, it is looking for novel ways to attract meetings. Leveraging unique public events like WaterFire is proving a popular approach.
Destinations

Boston Rebrand Funded by New Tourism Marketing District

The Greater Boston Convention & Visitors Bureau has a new name: Meet Boston. Along with a the brand refresh comes a new campaign centered on diversity, while keeping the city's rich history in focus.
Destinations

Paving The Way During Unprecedented Challenges

Al Hutchinson is the President and CEO of Visit Baltimore, and has a 30-plus year career within the industry. Hutchinson’s career began with a blind advertisement in a newspaper back…