Articles tagged “data”

Exhibitions

Exhibitors Encouraged to Refocus on Attendee Needs

Understanding the gap between exhibitor objectives and attendee needs may hold the key to successful trade show participation in the post-Covid era.

Miguel Neves | 2 years ago

Event Management

Data Drives Success in the New Era of Business Events

Data helps deliver impactful business events, and with emerging technologies, there are even better tools and strategies to leverage for next-level results.

Anna Huddleston | 2 years ago

Destinations

Meeting Destination Rankings Are Back 

Paused during the pandemic, destination rankings are back. ICCA and Cvent unveiled their latest reports at IMEX Frankfurt.

Miguel Neves | 2 years ago

Industry News

Juice-Jacking, a Concern for Event Planners

Juice-jacking, a cyberattack where hackers steal personal information from devices while charging in public places, is a genuine concern. Explore how you can help keep your attendees' data safe.

Andrea Doyle | 2 years ago

Announcements

How to Find the Event Technology That Best Suits Your Needs

Finding event technology that matches your unique needs can be like finding a needle in a haystack. Fortunately, there are ways to shortcut this process.

Miguel Neves | 2 years ago

Research

The Key Events Industry Statistics That Matter

This comprehensive collection of statistics on the meetings industry will empower your conversations about the value of business events.

Skift Meetings Studio Team | 2 years ago

Technology

Adobe Invests in Real-Time Event Data Capabilities

Software giant Adobe is paying a lot of attention to real-time event data. It is boosting its data-capturing capabilities by partnering with event marketing platform RainFocus with a focus on online personalization.

Miguel Neves | 2 years ago

Event Design

Effective Meetings Must Match Audience Needs

Younger, more savvy meeting attendees expect gatherings to be integrated, forward-thinking and evolved. 

Andrea Doyle | 2 years ago

Research

Everyday Events on the Rise

New research suggests that event marketers are looking to increase the number of small events they run. They are counting on event technology to help with streamlining and replicating small events that deliver results.

Miguel Neves | 2 years ago

Research

Business Travel Recovery Going to Plan

New research confirms business travel is recovering at expected rates, yet still far from pre-Covid pandemic levels. International business travel is only just above 50 percent of 2019 levels, but overall the data is reassuring.

Miguel Neves | 2 years ago