Articles tagged “data”

Industry News

Juice-Jacking, a Concern for Event Planners

Juice-jacking, a cyberattack where hackers steal personal information from devices while charging in public places, is a genuine concern. Explore how you can help keep your attendees' data safe.
Technology

Adobe Invests in Real-Time Event Data Capabilities

Software giant Adobe is paying a lot of attention to real-time event data. It is boosting its data-capturing capabilities by partnering with event marketing platform RainFocus with a focus on online personalization.
Research

Everyday Events on the Rise

New research suggests that event marketers are looking to increase the number of small events they run. They are counting on event technology to help with streamlining and replicating small events that deliver results.