Articles tagged “belonging”

The best way to create the future of events is to create it. Skift Meetings met with several forward-thinking industry leaders to discuss innovation in events and share insights into making their visions a reality.

The journey toward creating belonging at meetings and events need not be complicated. Small steps can be taken that will lead you on your way. 

Jaimé Bennett leads PCMA's ambitious growth strategy in Europe with her distinctive style of transparent and genuine leadership. She is dedicated to organizing impactful events that foster safe and inclusive environments, fearlessly addressing significant industry challenges such as talent and consolidation.

In this video from the Skift Meetings Forum 2023, we hear from Glenn Stress, VP of global B2B events and programs for Marriott International, and Naomi Claire Crellin, founder and CEO of StoryCraft Labs, about how their six guiding principles for experience design in the meetings and events industry can help planners cut through the clutter to design more inclusive, immersive and playful events.

Belonging is a focus of the “Guiding Principles in Experience Design” study released during Marriott’s Association Masters Customer Conference. The gathering showcased both the benefits and challenges of fostering belonging at meetings and events.

Google Xi Days colored outside the lines, shifting paradigms to create an all-encompassing future for the events industry.

For an event to be truly successful, it must instill a feeling of belonging, which in turn is an act of inclusion. That is exactly what Google's Xi Days did.