Sustainability

Stories linked to reducing the carbon footprint and creating more sustainable events

Destinations

4 Ways to Attract Attendees With a Buzzworthy Destination

With competition for in-person events increasing, it's never been more vital to get your marketing campaign right. One surefire way to amplify your event buzz is by choosing a trending destination, such as Phoenix — soon to be host of the 2023 Super Bowl. Here are four ways this "it" factor can make your attendance numbers go the extra mile.
Sustainability

How to Assess Events for Sustainability

A comprehensive menu of sustainable initiatives at event venues continues to grow and although they are mostly positive, many are also confusing. The nuanced differences must be kept in mind. 
Sustainability

30 CSR Ideas for Your Events

Current staff shortages make it more important than ever to keep employees happy in the workplace. Corporate Social Responsibility programs (CSR) have the potential to improve connection between team members and show that companies want to make a difference, and not just make a profit.
Sustainability

Can New Carbon Guidelines Really Transform Events?

The UN-backed Race to Zero campaign has updated its inclusion criteria to ensure members reduce and ultimately end all support for unabated fossil fuels. With organizations setting ambitious carbon reduction targets for their business travel and the purchasing of goods and services, there could be a significant impact on events.