After 18 long months of being relegated to virtual events, the event industry is beginning to show signs of recovery with in-person events returning to select regions. EventMB has a 3-hour lineup of leading experience design experts who are eager to discuss what those events will look like and how we can design event experiences for audiences that have been starved of face-to-face interaction.
5 Ways Event Data Can Give You a Competitive Advantage
Virtual and hybrid event data has been in the spotlight for the last two years, and in some ways, we are only just beginning to understand its power. For most event planners, data usage is limited to reporting basic engagement stats back to sponsors and other stakeholders.
15 Attendee Engagement Tips Based on Neuroscience
Before the pandemic, virtual and hybrid events were less common –– especially as the high-production, immersive experiences they’ve now come to be. They were largely designed to attract future in-person attendees while adding an element of innovation. The steady development of these formats –– and the technology to support them –– has now accelerated. Their […]
Six Proven Strategies for Delivering Real Value to Sponsors in a Virtual or Hybrid Event
But today, what has changed is the medium. Now, virtual events center around video content, and up to 80 percent of it will be consumed on demand after the event concludes. Attendees’ video content habits have evolved on content streaming platforms in their daily lives, like YouTube, where they have learned to reach straight for […]