a2z, Inc.

This is a sponsored post written by Nishita Jain, Sr. Digital Marketing Director, a2z. More information about Event Manager Blog’s sponsored posts.   B2B event planning is an extremely demanding role. Teams responsible for organizing and managing business tradeshows, exhibitions, conferences, conventions, and meeting require a multitude of skills and techniques to be successful and scale their events.   […]

This is a sponsored post written by Nishita Jain, Sr. Digital Marketing Director, a2z. More information about Event Manager Blog’s sponsored posts. Live events have a challenge. Drawing the same volume of attendees as in previous years is now taking more effort than it used to. There is a plethora of experiences and content competing for the […]

This is a sponsored post written by Nishita Jain, Sr. Digital Marketing Director, a2z. More information about Event Manager Blog’s sponsored posts. To attract newer audiences, to keep bringing back attendees, as well as to provide higher value to exhibiting companies, show organizers need to adopt advanced digital matchmaking and networking solutions. The nature of face […]

This is a sponsored post written by Nishita Jain, Sr. Digital Marketing Director, a2z. More information about Event Manager Blog’s sponsored posts. Are you ready to put behind you the days when your expo management team managed your event’s floor plan with just pen and paper, or with complicated updates to the CAD for each and every revision? […]

This is a sponsored post written by Nishita Jain, Sr. Digital Marketing Director, a2z, Inc. More information about Event Manager Blog’s sponsored posts. Technology to the Fore The digitalization of our entire ecosystem is all-pervasive and omnipresent. But even as we benefit from the service that smart tech provides, we also acknowledge that the exponential rate […]

This is a sponsored post written by Nishita Jain, Senior Director, Digital Marketing at a2z, Inc. More information about Event Manager Blog’s sponsored posts. According to a report published by the Center for Exhibitor Industry Research (CEIR), 87% of exhibitors surveyed rated face-to-face interaction in marketing their company’s products or services to prospects very or extremely important. […]