Angela Tupper is the Branded Content Editor for Skift Meetings. She has been reporting on both event industry news and event technology for the last four years. Angela’s background includes a combination of writing, editing, marketing, and teaching roles, as well as hands-on experience with association events. With an interest in all topics related to events, she is keen to learn more from industry professionals. She currently calls Montreal, Canada, her home city.
Promising Data from Rapid Testing Study Could Offer Events a Way Forward
In September 2020, EventMB reported on an innovative event bubble that used rapid testing to screen guests. The idea has since taken off, and a controlled experiment was even done at a Barcelona concert. What have we learned so far?
Virtual Events Will Grow, But in a Supporting Role to Live Events: New Research
“The future is hybrid.” It has become a common reprise as event planners invest more in learning how to operate virtually during the pandemic, but is that what people really want? Virtual engagement is proving itself to be a robust alternative for some content-driven programs where the ROI is based primarily on reach and education. […]
Can Event Destinations Drive New Business by Hosting Sport Bubbles?
The NBA made headlines with its 2020 sporting bubble held in Florida’s Disney World, and now the NCAA Men’s Basketball Championships has just secured a deal to host its 2021 games in Indianapolis. Is there an opportunity for destinations to rebrand as sporting hubs?
Will Doctors’ Preferences for Virtual Events Stifle Live Events Later?
Events need to be planned long in advance, but the pandemic has made it difficult to predict what will happen from one day to the next. If anyone has their ear to the ground, it’s doctors — and a recent survey asked them for their opinion on events.
How to Cope with Health and Safety Violators at Events
Even as the first vaccine programs roll out, Covid continues to loom large as a public health threat. While in-person events may become increasingly possible, it is still too early to abandon safety guidelines. But what is the best way to enforce these rules?
How Destinations and Venues Can Support the Return to Live Events
As long as the pandemic continues to threaten public health, hosting safe events will require a collective effort from all segments of the industry. Destinations play a vital role in standardizing safety protocols, but venues also need to offer well-designed solutions.
Is It Time to Reconsider Serving Alcohol at Events?
Happy hours have long been a staple of networking activities at live events, but they’ve been largely left out of the virtual scene. Now that more planners have learned to do without it, some are questioning whether it should be reintroduced at hybrid events.
The Future of Event Security is Data Privacy
All the pre-Covid security concerns are still relevant, but the ongoing pandemic has pressured planners to factor in a range of compounding Covid security concerns in order to contain the virus. For example, if planners decide to implement both a reliable screening process and a rigorous contact-tracing system, they will have to consider the data […]
How to Network, Schmooze, and Happy Hour at Events and Stay Safe
A recent study out of Germany demonstrated that dedicated, physically distanced seating during food and beverage consumption is an effective way to limit the spread of Covid at events. Why are people still hobnobbing on their feet with their wine in hand?