Smart Events: A Way to Boost Event ROI & Attendee Experiences
Date | June 30, 2022 |
Time | 12:00pm EST |
Speakers | Matt Snodgrass, Angela Tupper |
Sponsored by:
Session Summary
As in-person events make a major comeback this year, many might be tempted to return to business as usual — but this strategy risks falling behind the competition at a time when attendees are increasingly selective about the events they attend in-person. It’s time to get smart about event design, and that means embracing the advantages and efficiencies that technology offers.
In this webinar, you’ll learn:
- What a smart event is, and why they’re no longer just a ‘nice to have’
- How to use smart events to provide a better experience for both exhibitor and attendee
- How to create a smart attendee journey with recommendations, personalization, and engagement
- How to maximize sponsor and exhibitor ROI with smart matchmaking and real-time lead capture
- How to keep attendees engaged, all the way from pre-event to post-event
Speakers

Matt Snodgrass
Director of Marketing, Swapcard

Angela Tupper
Branded Content Editor, Skift Meetings
Eligible for CMP Credit

This report qualifies for 1 credit under the Strategic Planning category.
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