Technology

Cvent swapped Las Vegas for San Antonio for its user conference this year, with 4,000 attendees taking part and generating an estimated $7.1 million in economic impact for the city.

Cvent's latest acquisition provides the event tech giant with fresh AI capabilities, a purpose-built centralized vendor sourcing process and a broader offering of vendors across ten categories.

Most conferences impact the host destination. Some can influence an industry.

Explore some of the seismic shifts and emerging trends shaping the event tech landscape in 2024.

The event tech boom took companies to Covid pandemic highs. Now, many of the same companies have settled into post-pandemic realities.

From AI assistants promising to revolutionize event planning to strategic partnerships enhancing attendee analytics—there is plenty of fresh, impactful event tech news to explore.

According to research from the Events Industry Council, exhibitors generate an average of 38 new leads from each event. But it’s not just numbers that matter: The best event technology offers a prized opportunity to gather first-party data, explore sentiment markers beyond surveys, and integrate event insights with CRM and marketing tech to superpower your event strategy going forward.

Detroit has a solid reputation as the center of the U.S. automotive industry, but did you know that it's also a leader across multiple high-tech sectors, including electric vehicles? Thanks to these advancements and top-notch meetings infrastructure, Detroit is emerging as a top contender for conferences and business events of all kinds.

In the event tech world, April featured two acquisitions, several product updates and partnership and sadly, one closure and one divestment.

Cisco's strategic shift away from standalone event platforms towards integrated solutions within their Webex Suite marks the end of an era for virtual event platforms.