Skift Meetings Studio Team

Are you struggling with event ROI? If so, it’s probably because there’s a lot that goes into the calculation of a successful event and most of it depends on your role. Here are the things you need to know to calculate it successfully.

Increase chances of attendees sharing enticing pictures and video from your exhibition across their social media channels by creating these photo opportunities.

Event planning is a people focused and team based role. Avoid these habits if you want to have a successful career as an event professional and command the respect of those you work with.

Make use of your whole venue space with more of these aerial décor ideas to unleash your creative side, make your attendees look up and create an immersive experience.

As a special events professional with OCD, here is my confession.

How Snapchat is helping events capitalize on event FOMO with user generated content and new features like Crowd Surf.

Amazon wants a slice of the event ticketing market and there's only one firm standing in the way. Here we look at how that will affect the event industry.

Stand out from the crowd at exhibitions and trade shows to get your booth noticed by avoiding shell scheme and using one of these quirky alternatives.