Planners Seek to Create Experiences, Even for Small Meetings
The message is clear. In-person meetings must provide compelling reasons for participants to travel. Even small meetings need to feel like experiences.
Miguel is Skift Meetings’ Editor-in-Chief and likes to describe himself as a, "curious creator and caring curator of computerized content and a conscious connector of charismatic characters". He lives and breathes the event tech sector and is deeply engaged in the global online community of event professionals. Miguel is a Portuguese soul who built a career in the UK and is now raising a young family in southern Denmark.
Exhibitors Encouraged to Refocus on Attendee Needs
Understanding the gap between exhibitor objectives and attendee needs may hold the key to successful trade show participation in the post-Covid era.
New Zealand's New Meeting Place
The new purpose-built venue significantly boosts the city's capacity to hold business events and stands as a strong symbol of the recovery of New Zealand's business events sector.
What We Learned From IMEX Frankfurt 2023
IMEX Frankfurt 2023 was the first truly post-Covid IMEX show in Europe. As the industry tries to figure out what normal means, the show must go on!
Event Tech Embraces Next Level of AI
As generative AI continues to evolve, event technology companies compete in a race to deliver the most powerful yet easy-to-use solutions.
Meeting Destination Rankings Are Back
Paused during the pandemic, destination rankings are back. ICCA and Cvent unveiled their latest reports at IMEX Frankfurt.
All Eyes on Iceland as World Leaders Gather and the Skift Team Reunites
From Skift's annual retreat that focuses on gathering its globally dispersed team to the Council of Europe, where leaders from 46 member nations convened, Iceland took center stage as a meetings destination last week.
The Value of Event Matchmaking
Calculating the value of event matchmaking is top of mind for both event organizers and exhibitors. Grip's pre-scheduled meetings revenue calculator provides an estimate of just how much profit event organizers could generate.
How Event Tech is Embracing AI
The hottest buzzword in event tech is AI. Most event tech companies are now actively using AI and are keen to showcase its benefits.
The Return of Smart Badges
Wearables and smart badging technology are coming back. New solutions have the potential to support a seamless attendee experience while providing organizers with valuable data.