Eileen Wennekers lives, works, researches, writes and designs in Toronto near the shore of Lake Ontario. She has taught design thinking, discourse analysis, and materialist history as a lecturer at OCAD University, and is the creative and executive director of Farewell Toronto.
Swag and Swagger: What’s the Value of NFTs for Events?
The hashtag “#NFTcommunity” is trending, and the buzz is spreading into the event industry. The acronym “NFT” stands for “non-fungible token,” and it is essentially an online (blockchain) record that represents ownership of a digital asset — usually an image or a video clip, but theoretically anything in the digital sphere. NFT traders are generally […]
An Alternative to Carbon Offsetting for Events
While increased demand for eco-conscious products can sometimes push down costs by allowing economies of scale to develop, it can also inflate prices when that demand outpaces the growth in supply. For example, event planners might be able to purchase biodegradable tableware more affordably now as compared to ten years ago, but rocketing demand for […]
Healthcare Content Firm BroadcastMed Acquires Event Tech Provider Digitell
On Tuesday, Digitell announced that it was acquired by BroadcastMed. The deal was signed in December and backed by investment firm 424 Capital. BroadcastMed has not disclosed any specific financial details about the deal, which brings one of event technology’s legacy players under the umbrella of a well-established medical content firm.
MeetingPlay and Aventri Merge to Form Event Tech Powerhouse
Established event players MeetingPlay and Aventri will merge, helped by an undisclosed investment from two private equity firms, the companies announced Thursday. The deal marks the latest in a wave of consolidation driven by the demand for hybrid and virtual event capabilities. The financial currents swirling around the event tech industry for the last year […]
2022 Predictions for the Event Industry
EventMB will be hosting its Event Trends Summit 2022 on Wednesday, but what has other industry research predicted for the coming year? To share the top highlights, we review three vendor reports and one association article.
What Event Planners Can Learn From IBC’s Last-Minute Cancelation
IBC, the International Broadcasting Convention, recently made headlines when it canceled the in-person component of its event just over a week in advance of the planned gathering. Could they have been more transparent about their plans?