Some people in Silicon Valley think that Facebook is the next Internet. Despite the dramatic nature of such a statement, the numbers cannot be ignored. Facebook marketing should be an integral part of the event marketing mix.
A Facebook event page is often a good idea. You can use Facebook for planning as well as for marketing your event. You can use it to fundraise, to sell tickets and even to organize a successful wedding.
Don’t believe me? Let’s have a look at 10 Facebook event page applications that will make your event a success:
Facebook Event Page Apps
1. Welcome Tab
2. FundRazr
3. FanAppz
FanAppz is the one stop shop to keep your Likers (Fans are so 2006) engaged. I particularly liked Pools and Sweepstakes as well as Coupons. Group Buying is the new black so you want to make sure you apply that to your social engagement strategy. That is if you have one. If you don’t just add the app and play with it. Your Likers will find great value in it.
Check out FanAppz
4. EventBrite For Pages
Check out EventBrite For Pages
5. Youtube Channel
Having a pro video production company at your event is a total must. Using the video you produce in a smart way is even more crucial. Youtube is the second most popular search engine in the World. It looks like you are not exploiting all the SEO opportunities here. So go to Youtube, open up a channel, optimize for SEO and then integrate with Facebook via this great app. Now you are cool to go.
Update: No longer exists
6. Connected Wedding
Update: No longer exists
7. Plancast
Update: No longer exists
8. Promotions
Promotions does what FanAppz does. However is not a case of me being lazy and putting two apps in a Top Ten chart that do exactly the same thing. Promotions is hell of a popular app. It is also powered by Wildfire who are making a name for themselves in the Facebook Apps space. Test it on your event, see if it delivers, if not move on, if yes come back and read more Event Manager Blog.
Update: No longer exists
9. Nutshell Email
What is it about the Nutshell App that I like? Well, it’s free. Ok what else? It’s free. And…? It’s free. Newsletter free tools for your event should be a no brainer. Email all your Likers in one go. If you use MailChimp there is also an app that integrates quite well. It’s up to your budget.
Update: No longer exists
10. LiveStream
Livestreaming events is as hot as Quora right now. Streaming your event on its Facebook Page ticks all the boxes to make you a social media savvy event professional. Getting more attendees to watch online and possibly attend next year is the way to go and Livestream is a great app to achieve that.
OK, now your turn. What are your favourites? I am sure there are more and this is why I have a comment form below. Use it!
But Wait!
MegaBonus: 5 Free ebooks for Facebook Marketing
I am sure you are going to push the Like button following for this amazing goodie and follow Event Manager Blog on Facebook.
1. How to use Facebook for Business by Hubspot
2. Facebook Marketing Secrets Exposed by Jordan Schultz
3. A Visual Guide to B2B Facebook Pages by Hubspot (no longer exists)
4. Fast Facebook – 30 Minutes to Facebook Domination [gosh what an intense title] by Jon Rognerud
5. How to create and profit from your Facebook Fan Page by Jean Meyer
Photo Credit: smemon87