Video

AI-powered editing tools can now repurpose event videos to create channel-specific content at scale. The latest platforms promise to save resources and deliver video content that delivers tangible results.

It’s not just destinations that are innovating with 360° video, event professionals can make the most of them too by capturing and sharing events in the most interactive way ever. With the ability to offer digital attendees a more in depth experience and making it accessible to those who cannot attend in person, 360° cameras […]

The ability to interact with offline and online environments is surely one of the most exciting trends for 2017. Mixed reality is sexy; it makes us feel less “futurists” and more “event technologists”. Lately, it seems that Virtual Reality is getting all the credit for a silent revolution, pulled by an often neglected tech: 360° live […]

1. Promotional Videos You want your guests and potential attendees to be really excited to attend your event. Because of this, you need to show the value your event can bring to their lives or career. Video is an excellent way to increase the anticipation surrounding your event and give your guests an insider look […]

1. Is live streaming a fad? Live streaming is not a fad. According to a report by Cisco, by 2019 video will account for 80 percent of global internet traffic. And after Facebook’s love of all things video in 2015 (just look at their algorithm’s preference for video content and their staggered release of Facebook […]

As an event planner, you want to entice your audience in every way possible to attend an event. Sure, there are the usual go-to’s when planning your event marketing strategy – some of those range from creating an engaging website with collateral downloads, information on how to get the event app, and of course, exciting […]