Research

Over the last two-and-a-half years, we’ve regularly gathered data on the state of the industry. Analyzing primary data was particularly important at the peak of the COVID pandemic as it enabled us to assess the impact of COVID and look closely at how the industry was coping. As we continue to move out of COVID […]

We all know that the Covid-19 pandemic was the catalyst for the wave of virtual events over the last two years, but a new emphasis on data may be its most longstanding legacy in the event industry. Data collection and interpretation have become a core part of being an event professional. As we increasingly move […]

How to create meetings and events that build culture and community The move to hybrid work has been one of the biggest changes to the working world for at least a generation. This is a shift that provides significant challenges but also opportunities for business events. Are you ready to start designing business events that […]

Two years into the pandemic, the event industry is still grappling with uncertainty — but it is better prepared than ever before. Join us to hear top insights and predictions for 2022 from industry leaders, including the organizers behind major exhibitions, key association executives, agency planners, and venue management companies.