Paul Cook has been immersed in business events for over 20 years, as a producer, writer, advisor, speaker, facilitator and educator. He is the founder of Planet Planit Ltd, which is a specialist content consultancy. He is the author of three book; Supercharge Your Virtual Speaking, Remotely Engaging and Risk It! Paul is a Past President of the UK Chapter of Meeting Professionals International (MPI) and he is currently serving on MPI’s European Advisory Council.
How Destinations Can Help Meeting Planners Weather Challenging Situations
Strikes, acts of terrorism, or extreme weather, as demonstrated this week by the wrath of Hurricane Ian, are potential disruptors when a group gathers. What can cities do to help event planners when disruption hits?
Event Planners Manage Clients Wanting More for Less
Clients want as much value for their event spend as possible. That has always been the case, but global economic uncertainty adds greater pressure on planners. It may be hard to turn work away, but when does enough become too much?
Apprenticeships Seeing a Renaissance Amidst Event Industry Jobs Crisis
Staffing shortages continue to hurt the event industry, and employers across the globe are scrambling to fill jobs. In the U.S. alone, there are around 10.7 million vacancies. Can apprenticeships help the event industry find the staff it needs?
How to Treat Event Speakers
Speakers are tired of being treated like babies and they do not want to have to promote their own sessions as that is the event planner’s job. They want respectful, timely communication and have only a few expectations that many planners seem to ignore.