Louise Felsher

Registration can make or break an event, and even the finest venue, speakers, and content will not neutralize dispassionate staff and unwelcoming, long lines. Here is how to improve the process. 

While big-brand hotels and specialized apps tout the advantages of instant booking, the cons may outweigh the pros when it comes to professional event management.

Audience demographics, needs, and expectations for in-person experiential programs have shifted, engendering many business-to-business events to evolve into more engaging, personalized, consumerized, and ultimately, business-to-consumer event experiences. 

As hoteliers and venue operators struggle to conduct quality post-pandemic site visits, planners are having to expend more time and effort to ensure successful site selection.

Turning event session recordings into engaging on-demand video content should not be an afterthought. The right strategy and sufficient resources must be in place long before the doors open.

Meeting professionals can learn how to avoid making major mistakes in food and beverage, attendee health, and more by heeding the lessons of the offbeat hit TV show, The White Lotus.

Evoking emotion and stimulating the senses is the key to attendee engagement and creating positive, lasting memories, yet most planners still neglect experience and stick with convention. 

Organizers seeking a big draw destination with a fusion of natural phenomena and meaningful corporate social responsibility programs, will find an array of new choices on the Island of Hawaii.

Perfecting in-person meeting agendas may require a break with tradition. Here are 5 ways a thoughtfully reimagined agenda will secure more registrations and deliver more value to discerning attendees.