Holly Barker is a Digital Native with a passion to help shape events and brands through storytelling, creativity and digital magic. She has over 10 years of experience consisting of social media marketing, events and promotional management, digital marketing, and brand development. Follow Holly at @holsk.
3 Codes of Conduct for Event Planners
To maintain a professional experience at any event, it’s important to abide by several codes of conduct as an event planner to ensure you’re not only being professional, but also creating an organized and unique experience for event attendees.
5 Secrets to a Successful Tradeshow
Tradeshows can bring big dollars and business to your organization if you select the right shows to attend, and have an overarching strategy while at the show. Some people fail miserably when they sign up for tradeshows, because they have no idea what their expectations and goals are. If planned out correctly, tradeshows are a perfect place to meet with vendors, sponsors, speakers, new prospects and referral sources for your organization. Below are a few helpful secrets to ensuring your tradeshow is a success.
50 Shades of Event Planning
Event planning is never black or white. As a planner, you usually find yourself somewhere in the “grey” area when it comes to planning any event. You want to make sure you’re setting goals, a budget, checklists, and sticking to them, but also on the other hand, trying to please attendees, vendors, sponsors and speakers – it’s definitely a grey area. Instead of feeling overwhelmed, or pulled into too many directions, follow a simple formula every time you dive in to plan an event.
Smart Ways to Maximize Your Tradeshow Investment
Let’s face the facts – going to tradeshows every year can cost you several hundreds of thousands of dollars, and without a return on investment you have nothing to prove or show the event was a success for you and your team. So how can you ensure you’re doing everything in your power to get […]
5 Creative Ways to Entertain a Serious Audience
Hearing event attendees find some of your speakers’ presentations are mellow, boring, or yawn-fests, can feel like a debbie downer catastrophe for any event manager after putting in hours of your own blood, sweat and tears for sometimes up to a year of event planning! How dare those attendees not love the somber tones of […]
What Type of Event Planner Do You Think You Are?
There are so many amazing opportunities out there today for people wanting to venture into the world of event planning and management. If you take a step back and review all of the different aspects and areas of event planning, you may become overwhelmed with how many types of event planning there are today. Some […]
5 Signs Event Planning is Not Your Cup of Tea
If you are considering a career as an event planner, it’s important that you go into it whole heartedly, with creativity, passion and an understanding that not every single detail you plan will go over smoothly. Event Planners have great charisma, creative ideas, are usually overly organized, and know when it comes time for the […]